[KIT-list] Part-Time Marketing Director Position (SF Bay Area, CA Remote/Hybrid)

Wednesday, March 30, 2022

If you are interested in this role, please direct your responses to:
Kathy Wilson kathyjyou@gmail.com


Part-Time Marketing Director - Bay Area (Remote/Hybrid)
Responsible for managing all marketing and promotional activities to promote Steinway Society – The Bay Area's ongoing concert programs by outstanding global classical pianists.

Duties include:

· Developing strategy to effectively position SSBA and attract audiences for upcoming performances.

· Working with the graphic designer to develop and write promotional material, including brochures, web copy, ads, programs, and email blasts.

· Manage schedules for marketing and promotions.

· Partnering with the PR firm to get press for upcoming artists.

· Maintaining the customer/prospect database in Constant Contact.

· Scheduling interviews for upcoming artists with bloggers and press.

· Working with marketing reps at various media properties to ensure ads and writeups are properly placed and promoted.

· Managing social media, including Facebook, Instagram, and Twitter.

· Interfacing with artists and/or their agents to build buzz for individual concerts.

· Managing the recording and distribution of pre-concert lecture videos.

· Arranging discount and comp promotional tickets.

· Reviewing website content on a periodic basis with graphic designer.

· Attending board of directors meetings and presenting strategy and results on an ongoing basis.



This is a part-time position. Reports to the President of the Board of Directors.



Experience:

· B2C direct marketing experience required; experience with promoting musical events a plus.

· Should be well-organized and have good writing skills.

· Able to work effectively in a distributed environment with limited resources.

· Must be a self-starter

· Knowledge of classical music a plus


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