PR Director, Business & Product Communications at HPE (San Jose and Houston locations)
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| If you are interested in this role, please respond here:https://hpe.wd5.myworkdayjobs.com/WFMathpe/job/San-Jose-California-United-States-of-America/Director--Public-Relations--Business---Product-Communications_1108994-1
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Director, Public Relations, Business & Product Communications, Hewlett Packard Enterprise
This role has been designated as 'Edge', which means you will primarily work outside of an HPE office.
Hewlett Packard Enterprise (HPE) seeks a savvy, strategic, proactive communications professional who loves storytelling and is passionate about media relations to join the HPE Global Communications team.
The PR Director, Business & Product Communications will lead external communications for the Business Groups across HPE and will play a vital role in telling the story of HPE's strategy and business model transformation. He or she will lead the Business & Product Communications PR team, and partner with Marketing and Business Group leadership to drive product launches, executive thought leadership, customer PR, partner PR, and creative campaigns. This will role set the PR strategy and lead media relations for HPE's business, product, and innovation agendas.
The ideal candidate must have experience leading a PR team and a proven track record of generating results and business impact. He or she must be an excellent and prolific writer, capable of translating technical jargon and complex concepts into compelling, differentiated, and concise content. This candidate should be a voracious consumer of news and social media content, bring a growth mindset, and be a curious researcher to find interesting connections to HPE and the broader trends taking place in business, technology, and the global economy.
Responsibilities include:
- Strategy: set and execute the external communications strategy for HPE Business Groups, as well as the HPE CTO.
- Media relations: develop strong relationships with media and influencers across a range of categories and ecosystems. Continue to research, identify, and develop relationships with new journalists. Understand what makes a good story, flag trends and opportunities to insert HPE into broader narratives.
- Product launches: drive seamless, organized product launch process that delivers strong, effective content and generates results across a range of media and influencers.
- Partner communications: set and execute partner communications strategy for HPE, including with channel partners, colocation providers, independent software vendors, service providers, and systems integrators.
- Customer PR and storytelling: announce, showcase, and tell the stories of HPE customers, to prove momentum and success in HPE's transformation, and the business impact HPE solutions deliver to customers.
- Measurement: leverage measurement to gain insights into key drivers and trends in the industry, benchmark against peer companies, and set targets to grow and improve results over time.
The ideal candidate will also demonstrate:
- Leadership: proven ability to establish trusted relationships at the senior-executive level and collaborate with multiple partners and stakeholders, demonstrate problem-solving skills, and lead and inspire their teams. Present compelling plans and develop consensus around a particular point of view.
- Business acumen: understand HPE strategy, business group strategy, and innovation roadmap, and the role differentiated technology and solutions can play in driving business results for a technology vendor. Understand how to tie HPE solutions and offerings to business benefits, solutions, and outcomes for HPE's customers.
- Social media: leverages social media to gain insights into trends and the POV of journalist and influencers, and actively engages on social media to advocate for HPE and share news and compelling content (i.e., Twitter, LinkedIn, and other social platforms).
The ideal candidate has:
- A Bachelor's degree and at least ten to fifteen years of PR / corporate communications experience, preferably at tech PR agencies and / or fast-paced, high-tech companies.
Hewlett Packard Enterprise is EEO F/M/Protected Veteran/ Individual with Disabilities.
HPE will comply with all applicable laws related to the use of arrest and conviction records, including the San Francisco Fair Chance Ordinance and similar laws and will consider for employment qualified applicants with criminal histories. |
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[KIT-list] PR Director, Business & Product Communications at Hewlett Packard Enterprise (San Jose and Houston locations)
Posted by V.Senthil kumar 0 comments
[KIT-list] Digital Marketing Coordinator/Specialist, Life Sciences (Mountain View, CA)
If you are interested in this role, please send resume to hr@cellecta.com.
You are welcome to share this with a friend or colleague!
Digital Marketing Coordinator/Specialist, Life Sciences
Cellecta, a small, privately-owned, Mountain View, CA-based biotechnology company, is looking for a creative and detail-oriented life sciences digital marketing coordinator or specialist to develop and implement email and social media marketing campaigns and assist with other outbound marketing activities.
The company currently offers libraries, services, and related products for CRISPR/RNAi genetic screening and PCR/NGS-based RNA expression analysis. We are looking for an individual with the skills and background required to implement and optimize successful digital marketing campaigns. This will include primary responsibility for creating and sending periodic e-mail marketing campaigns for customer acquisition and lead nurturing, customer database management and maintenance, as well as campaign reporting analytics. The person will also be expected to help with social media posts, website updates, digital advertising support, development of landing pages and creation of other marketing materials, as needed.
Requirements:
Knowledge of traditional and digital marketing tools
Proven success creating and sending marketing e-mails and landing pages, as well as generating reports and analytics
Experience with Mailchimp, marketing automation tools and Google Analytics
Website management skills, with an understanding of SEO, and social media savvy
Solid computer skills, including MS Office, Adobe Creative Suite
Organized and dependable, with excellent communication skills
Familiarity with Customer Relationship Management (CRM) platforms would be a plus
Experience in marketing or selling to laboratory scientists preferred
Degree in Marketing or related field and/or background in life sciences would be a plus
Salary commensurate with experience.
Profit sharing plan is available for all employees.
Competitive compensation commensurate with experience
Full Healthcare Package including medical, dental, and vision insurance
Flexible paid time off
Paid holidays
401k
Sorry, no H1 Visas at this time.
If interested, please send resume to hr@cellecta.com. Applications from actual job seekers only, please. Cellecta is an Equal Opportunity Employer.
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Posted by V.Senthil kumar 0 comments
[KIT-list] Analyst Relations Specialist for HPE (San Jose, CA or Houston, TX)
If you are interested in this role, please apply using this link: https://hpe.wd5.myworkdayjobs.com/Jobsathpe/job/Houston-Texas-United-States-of-America/Analyst-Relations-Specialist_1108993-2
You are welcome to share this with a friend or colleague!
Analyst Relations Specialist, Hewlett Packard EnterpriseThis role has been designated as 'Edge', which means you will primarily work outside of an HPE office.
Hewlett Packard Enterprise (HPE) seeks an ambitious, energetic individual to join the industry analyst relations team.
Part of the HPE Global Communications team, the Specialist, Analyst Relations, will contribute to key industry analyst and independent analyst programs for HPE. This individual will support the Analyst Relations team, and collaborate with Marketing, Communications, and Business Group leadership, to advance HPE's business, product, innovation, and category leadership initiatives.
The ideal candidate should demonstrate an interest in the industry analyst ecosystem, a desire to learn, and willingness to consume and synthesize analyst research and reports from a variety of industry analysts. This individual should have a strong command of details and process, and a capable project manager.
Responsibilities include:
- Corporate analyst relations: support the Director, Industry Analyst Relations, to drive engagement with lead analysts on HPE at the tier one analyst firms, build programs to represent pan-HPE strategy and innovation agenda with analysts, manage reports and interactions with analysts focused on the overall HPE story. Support and project manage tier-one analyst events like industry analyst summits.
- Product analyst relations: project manage key components of product / market segment analyst relations, including managing analyst relationships and supporting industry analysts on research and report development. manage product / business group analyst relations team, reviewing and advising team on AR strategy for each business area, and engaging on key projects like Gartner Magic Quadrants.
- Measurement: support the team and project manage the analyst relations measurement program for HPE – to leverage as information / insights tool for senior management, and set objectives for analyst relations program.
The ideal candidate will also demonstrate:
- Growth mindset: a curious, open-minded learner who enjoys studying research, market trends, and business and technology strategy.
- Strong project manager: strong attention to detail, ability to manage projects on-time and on-budget.
- Communications: ability to communicate in compelling and crisp manner, in both written and verbal communications.
The ideal candidate has:
- A Bachelor's degree and at least two to three years of related experience, preferably at fast-paced, high-tech companies.
Job:
Communications
Job Level:
Specialist
Hewlett Packard Enterprise is EEO F/M/Protected Veteran/ Individual with Disabilities.
HPE will comply with all applicable laws related to the use of arrest and conviction records, including the San Francisco Fair Chance Ordinance and similar laws and will consider for employment qualified applicants with criminal histories.
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Posted by V.Senthil kumar 0 comments
